📊 CTOR is the new OR

In this issue, we discuss the Click-through rate definition, How to monetize as low as 500 subscribers and more monetization channels

Author

The Wisdom Group
December 08, 2023

Sponsored by

Hey there 👋,

In this issue, we discuss:

  • CTOR is the new OR

  • Monetizing 500 subscribers

  • More Monetization Channels

Cheers!

📊 CTOR is the new OR

Like Matt McGarry likes to remind us every so often, Open Rates are dead and CTR is the new data we should rely on.

This great article about Click-through Rates and how it still does not have a universal definition and a way to calculate it reminds us how Newsletters are still growing and getting molded into a great market.

Click rate is a data like every other data we get from Newsletters that includes so many other criteria to be able to read it correctly.

Anders Rantzau Rasmussen on LinkedIn: Mythbuster: How the inconsistent definition of click-through rates affects…

Click-through rates (CTR) or "engagement" rates matter mainly to brand advertisers or arbitrage. Ultimately, most advertisers prioritize conversions. If they…

www.linkedin.com/posts/andersrantzau_mythbuster-how-the-inconsistent-definition-activity-7135568093560348672-JTkK?utm_source=share&utm_medium=member_desktop

Having a tool that can read data more and more precisely is surely something to look forward to.

🧑‍✈️ Grow Your Newsletter Beyond The Newsletter

Your newsletter subscribers all have a set of things they want to be, do, have, and know.

And while the newsletter business model is a solid one, it can be hard to get it to a point of scale through the initial stages.

Information and education offers can provide high profit margin revenue that will help accelerate your path to scale.

Learn how Olly Richards created a $10M online education business while working only 6 days per month in it.

 🪙 Monetizing 500 Subscribers

Dan Barry launched a Newsletter to help you monetize your newsletter only 2 months ago. He has 500 subscribers, and already started monetizing and has great plans for the next few months.

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☝️ One More Thing

One more thing, here are more monetization channels you can explore for the road!

Disclaimer: Not financial or business advice. This newsletter is strictly for information and education purposes. There are no affiliate links in this issue.