🛣️ Funnels

In this issue, we discuss funnels, post acquisition and lawsuits.

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Hey there 👋,

In this issue, we discuss:

  • Funnels

  • Post Acquisition

  • Lawsuit

Cheers!

🛣️ Funnels

A marketing funnel describes your customer’s journey with you.

From the initial stages when someone learns about your business, to the purchasing stage, marketing funnels map routes to conversion and beyond

There are a lot of different opinions about funnels and how they should be.

While some think it should be a simple matter:

Others, like Jens Lennartsson, think that a funnel is not needed, and is an outdated concept:

Scott Oldford, him, thinks it depends on the business size:

Bottom line, funnel or no funnel, to each its own! :)

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🗞️ Post Acquisition

After acquiring Tip News from Duuce, 4 months ago, Kyle Scott Laskowsky shared 3 things he put in place to optimize and scale the newsletter.

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☝️ One More Thing

Another day in the life of Elon Musk, just like us commoners enjoys a good debate, Elon enjoys a good lawsuit.

Let’s see where this one leads…

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Disclaimer: Not financial or business advice. This newsletter is strictly for information and education purposes.