↩️ The Reply Game

↩️ The Reply Game

In the latest A Media Operator newsletter, Jacob wrote that newsletter businesses have taken off over the last few years due to the fact that platforms like Substack and beehiiv have:

He goes on to say that one of the metrics of a successful newsletter is the reply rate, and niche newsletter operators have a big advantage in connecting with their audience:

And that connection can be leveraged into paid communities, such as investing.io by Travis Jamison, for a deeper level of engagement and belonging.

Full story here:

🖱️ 1000% CTRs?

Alex Garcia in a recent Marketing Examined newsletter wrote about how the biggest YouTuber, Mr Beast, was achieving insane click through rates with his newsletter.

It comes down to creating interactive games within the emails, with buttons you have to click a certain number of times to unlock offers, explained in this post:

On average, each subscriber was clicking 10 times on an email, which, by our math, makes for a 1000% CTR showing up in their ESP.

High click through rates demonstrate high engagement, they build behaviour which leads to more clicks on ads (which means you can make more sponsorship revenue) and they improve email deliverability.

Full details here:

How to ‘hack’ any AI tool and generate better output than 99% of copywriters, content creators, & designers

1 in every 5 entrepreneurs now use AI in their businesses.

But only 1 in every 47 actually knows how to use it effectively

So what do they do differently?

… they use a skill called ‘prompt engineering’ to take control of ANY AI tool’s behavior and turn it into an expert with years of experience.

And AI.Simple has created <> on exactly how to it

Inside you’ll discover...

• The GCS framework (get high-quality outputs within a few clicks)

• Sidestep this 'prompting trap' to avoid low-quality results

How to 'hack' ANY AI tool and create your digital team of top-notch content creators.

Generate better output than 99% of copywriters, content creators & designers

📰 Classifieds

Want Your Emails To Land In More Inboxes? 📥 — EmailSmart can help! Their free Deliverability Dashboard gives you the power to fix any deliverability issues your emails suffer from lickety-split 💨 Check it out

Sponsorships(.com) Newsletter Agency helps newsletter operators earn more revenue through sponsorships with top brands. Check it out

The Newsletter Is The Business is everything we know about launching, scaling and selling editorial newsletter businesses. Check it out

☝️ One More Thing

beehiiv just released a huge product update which now puts it on an equal footing with the marketing automation features of the best legacy service providers: